10 Parts of Modern Business Cards

Written by UPrinting    ●    Published on July 17, 2023

What information to put on a business card? This question is seemingly simple but a lot of people still make the mistake of saying too little or adding too much. Since business cards, more often than not, are the first touchpoint for your business, it has to say everything about you while working such a limited space.

Want to know how to best represent yourself and your business with a small piece of cardboard? Check out our list below and let your business cards show that you're keeping up with the times!

Essential Parts to Include on a Business Card

1. Your name – Your name and job title are the most important information on your business card. These details identify you and your role in the company.
2. Your company or organization – Including your company name on your business card helps establish your brand and gives it an air of professionalism. For established companies, this instantly makes it more recognizable and adds name recall.
3. Office address – Having a concrete address on your business card shows that your business has a physical presence and a dedicated location, which can instill trust and confidence in potential clients, partners, and customers. If your business is operating entirely online, try to add a mailing address instead.
4. Phone numbers – These are essential for potential clients or partners to get in touch with you. Be sure to include your office phone, mobile phone, and fax number so people can reach you easily. For bigger organizations, you can also add relevant toll-free numbers.
5. Email address – Emails are one of the most common forms of communication, especially in a business setting. Try to make sure that your email address on the card looks professional since it by itself builds credibility. Use your own name or the name of the business. Time to let go of your teenage AOL handle.
6. Website URL – Including your website URL on your business card makes it easy for people to learn more about your company and the services or products you provide. If you make enough of an impression, they’ll be more inclined to check out your website.
7. Socials – Nowadays, having a strong social media presence is essential for businesses to establish their brand and connect with customers. Adding your social media details to your business card can help people follow your accounts and stay updated on the latest news about your brand.
8. Logo – Don’t forget your logo! For startups, it helps build up your brand. For established companies, it fosters brand recall.
9. Services offered – If you offer specific services or products, including them on your business card can give people a better understanding of what you do and how you can help them.
10. QR code – A QR code is a scannable code that can take people to a specific website or online resource. You can use a QR code for a one-stop shop of all your relevant URLs to make it easier for people to access your website or social media accounts.

Building the Best Business Card for Your Business

While the 10 elements we shared are generally important, you still have to craft your cards to suit your brand or business’ exact needs.

What kinds of information are non-negotiable when designing business cards?

The most important information to place on business cards are your name and title, company name and logo, and contact details. Some business card designs use even fewer elements but those are exceptions rather than the norm. At a minimum, keep these three details prominent on your cards but we still recommend following the guide we’ve detailed above.

Should I put anything on the back of my business card?

It depends on the business card design you have in mind. You can put additional information on the back of the card, such as a tagline, services offered, or a special offer. However, it's important not to overload the card with too much information, as it can make it look cluttered and difficult to read.

How do you design a business card that stands out?

To design a business card that stands out, you can consider the following tips:

• • Use a unique shape or size.
• • Incorporate bold colors and clean typography.
• • Use high-quality materials such as thick paper or cardstock.
• • Add texture or a unique finish like embossing or foil stamping.
• • Include a memorable visual or graphic that represents your brand.

What are the best business card design tips I should consider?

Some of the best business card design tips to consider are:

• • Keep it simple and easy to read.
• • Use high-quality images and graphics.
• • Use a font that is easy to read and fits your brand’s style.
• • Ensure your brand colors are consistent with your other marketing materials.
• • Make sure the design is symmetrical and balanced.

Is it okay to have a minimalist design for my business cards?

Yes, a minimalist design can be effective for a business card, as long as the essential information is clear and legible. A minimalist design can make your business card look modern and sleek and can help your brand stand out. Less is more.

How do I design an affordable but effective business card?

To design an affordable but effective business card, you can consider the following tips:

• • Choose a standard size to avoid extra printing costs.
• • Print in bulk to save money on printing costs.
• • Choose a simpler finish, such as matte or glossy rather than embossing or foil stamping.
• • Consider using an online design tool to create your card.

Putting All the Elements Together

The information you put on a business card is a balancing act. It has to say just enough to pique interest while providing the best avenues to contact you. Use our list above as a guide to help you establish your brand, make it easier for people to get in touch with you, and give people a better understanding of what you do and how you can help them.