Features

Hassle-Free and High-Quality Every Door Direct Mail® Printing

Need to create personalized messaging that will reach your target demographic? Print EDDM®-compliant postcards that fulfill the USPS’ requirements. This direct mail strategy lets you reach a specific demographic at affordable rates. You can easily promote your business and expand your current market reach. Just use the USPS’ mapping tool to see which postal route fits your potential customer profile based on demographic data like age range and household income. Once your postcards are ready, USPS will deliver your message to every address in the selected postal route.

This removes the need to upload a mailing list or include a postage permit. At UPrinting, we take care of every customization detail, from sizes that fit EDDM® postcard requirements to cardstock that endures multiple handling.

Understanding EDDM Full Service vs. Print Only

We offer two EDDM (Every Door Direct Mail) options: Print and Mail (Full Service) and Print Only.

Full Service EDDM simplifies the entire process. You can do everything from our website: select delivery dates and routes, upload your design, and complete the checkout with postcards, service fees, and postage included. We handle the printing, processing, and delivery to the post office, with no limit on the number of postcards sent.

Print Only EDDM involves a more hands-on approach. We print and ship your postcards to you, and you manage the rest from there. This includes creating a USPS account, selecting mail routes, completing USPS paperwork, paying for postage, preparing route bundles with facing slips, and delivering the postcards to the post office. Note that there is a maximum of 5,000 postcards per day.

Choosing between these options depends on your needs. Print Only gives you more control but requires a little more effort, while Full Service provides convenience and efficiency, taking care of all the logistical steps for you.

Carrier Routes

Make sure your postcards land in the right hands. Full Service EDDM® lets you pinpoint the exact routes your product goes to, ensuring that your target demographic receives your messages loud and clear.

Full Service Every Door Direct Mail®

Choose Your Mail Routes and Delivery Dates: Select the areas you want to reach and when you want your mail to arrive.

Design and Upload Options: Upload your files or let our print specialists assist you in creating a unique design.

Comprehensive Handling: We manage the printing, processing, and delivery to the post office for you.

EDDM® Postcard Printing Guidelines

We print approved EDDM® sizes on your choice of durable 14 pt. or 16 pt. stocks.


The 3 most popular Every Door Direct Mail® postcard size options are:

  • 6.5” x 9”
  • 6.25" x 8"
  • Oversized postcards 8.5" x 11"

The dimension guidelines as listed on the USPS EDDM® page are:

  • Rectangular with four square corners or finished cor­ners that do not exceed a radius of 1/8 inch
  • One of the following: more than 11.5 inches long, more than 6 1/8 inches high, or more than 1/4 inch thick
  • Not more than 15 inches long, 12 inches high, or 3/4 inch thick.

All available sizes follow the EDDM® postcard requirements. Our three most popular sizes are:

  • 6.5” x 9”
  • 6.5” x 11”
  • 8.5” x 11”

Download any of the templates available to ensure the file follows all the necessary printing guidelines. The sample design below shows how your artwork will appear with the guidelines considered:

EDDM_Postcard_Guidelines

  • A safe zone should not include any important details, text, or images beyond its green dotted area. This prevents essential information from being cut in the final print.
  • The trim line determines where the final design will be cut. Only your background color should be seen here and but cannot include anything in the safe zone.
  • Bleed should include the background of your artwork, up until the edge of this area. This is crucial for designs that extend up to the edge of your final size.

Direct mail postcards' available finishes include matte, gloss, and high-gloss UV. You also have the choice to use standard EDDM® retail indicia or to have your indicia on your artwork file. Together, these options allow you to create quality postcards in EDDM® compliant sizes and formatting that suit whatever artwork you have.

Optional bundling in sets of 100 is also available to meet USPS requirements for EDDM®.

You can also download any of these free postcard templates and mailing guides in your preferred size and file format. Available in AI, JPG, PDF, PS, and PUB formats.


How to Craft an Effective Direct Mail Message

Stick to one main purpose for your EDDM® postcard.

Are you promoting a new product line or store opening? Are you a realtor announcing your next open house? Or do you simply want to greet both old and new customers during the holidays? Decide on your postcard’s central message and design every element to serve this purpose.

The simpler, the better.

You probably have a lot to say but a simple message comes out clearer. Focus on the purpose of your direct mail postcard. Otherwise, you distract customers with information that may get in the way of your end goal or call-to-action. Make sure everything on the postcard leads and helps the recipient toward the desired action.

Formulate a design strategy.

Your postcard needs to do more than look nice. The message should appeal to your target demographic and be readable in one glance. A call-to-action must be clear so the EDDM® postcards serve their purpose. Align the message such that it leads your recipient to the call-to-action.

You can also personalize the message and images according to your chosen demographic. See what colors, tone, and images match so it can appeal to your target market. To narrow down your design choices, try to imagine the demographic’s lifestyle. Activities like their outdoor hobbies and food preferences help in envisioning what attracts your selected recipient.

EDDM_Postcard

Printing & Ordering is Easy

Ordering EDDM® compliant postcards is easy if you choose a professional EDDM® printer. Download our postcard templates and mailing guide in the size and file format you need. Use these templates with your preferred design tool to account for the bleed, trim, and safe zone for your artwork, as well as to account for technical mailing requirements. When you’re ready to print, just select the options you need, and upload your file. You can get your finished EDDM® postcards in as soon as 1 business day and start selecting postcard mailing delivery routes at your local post office through bundle mailing with USPS.

Resources:

8 Postcard Printing Tips Your Printer Forgot to Tell You
Direct Mail Postcard Ideas

EDDM® and EVERY DOOR DIRECT MAIL® are trademarks of the United States Postal Service.

UPrinting is an independent provider of Every Door Direct Mail® products that are not associated with nor sponsored by the United States Postal Service.

EDDM® Postcards FAQs




Have your own questions? Find answers from others and ask your own questions.

Size. Color. Material. It's all here, and more.

5 Paper/Stock Options

Every Door Direct Mail® templates.

Save time by using our free templates. Our templates have been setup with proper bleeds and margins, assuring your print job turns out accurate. To download, select a file type and click on the size below.

Reviews

Reviews. See what our customers say.

Reviews for Every Door Direct Mail
4.7
Out of 5.0
  • 5 Star
    (65)
  • 4 Star
    (5)
  • 3 Star
    (3)
  • 2 Star
    (1)
  • 1 Star
    (3)
Overall Rating
91%
of customers that buy this product give it a 4 or 5-Star rating.
The quality control...
Verified buyer
November 8, 2022 by Sonya Bell ( TX )
“The quality control check did not place my eddm postmark in an appropriate location. Even after I moved it further in myself. I'm lucky our local post office took the mailing after spending $650 with you.”
It was very...
April 24, 2021 by Mailin dave
“It was very easy to set up the mailer and it came to me with the proper size specifications; which was to be expected. However, the weights of the cards varied enough that I could not use my scale to weigh out groups of 100; which the post office requires. Counting out 50 groups of 100 is unnecessarily time consuming. If they were all the same weight (plus or minus 1g), I would give this 5 stars.”
I ordered 6000...
February 20, 2019 by Customer 007
“I ordered 6000 EDDM mailers. They are very high quality and I am very happy with the product. They arrive a few days earlier than expected as well. However, of the 5 boxes that arrived, 1 was literally torn open and mailers were almost falling out. Two other boxes were almost torn open. Luckily nothing was damaged! Please use better shipping tape!!!!”
I did a...
December 18, 2018 by Joboxer
“I did a eddm post card. I didn’t know that you had to leave space for the inicia. I went back and forth with customer service until we finally got the right design. The postcards themselves were nice but the printing and shipping times were slow.”
I had a...
February 28, 2022 by Kris10H
“I had a great experience my first 2 orders - the 3rd - quality of the color had changed and my artwork was changed without approval”

Customer Questions

Viewing 11 - 15 of 15 questions
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Oldest answers
Q:
I want these mailed to just Waterloo, Iowa Residents. Will they deliver strictly to them only?
Asked a year ago by Beau
A:

We only print the items as a regular postcard order using the template allowable by USPS and we will ship the package to you. Once you receive the package, you may bring it to the local office so you can choose the route where you want them to be mailed.

Please provide us with the full specifications of your potential order so we can get you a quote. You can submit a custom quote request here:

https://module.uprinting.com/quotes

Q:
what happens to the ones that dont get delivered? I have done this before with another company and about 20 pieces did not get delivered since i asked people in the area that said the never got it in the mail.
Asked a year ago by Allen A.
A:

Hi  Allen,

For every door direct mail. We only print the postcards with the indicia and deliver them to you so you can make arrangements with your local post office. You can arrange how the postcards will be mailed out and postage are paid through them directly.  You may coordinate with them on how the postcards are tracked if in case it was not delivered.

Thanks,

Q:
Can I order a specific quantity or do I have to use what is offered? I need 750
Asked a year ago by joe
A:

The available quantities on the website are the standard quantity available for the Every Door Direct Mail. No worries. We will be happy to customize the order quantity to 750 pieces. Please provide us the full specifications of your potential order so we can get you a quote. You can submit a custom quote request here: https://module.uprinting.com/quotes

 

Q:
Good Evening, I am a bit confused on how to select best option for EDDM printing. I have the design ready but not sure about size and thickness. USPS requires MAX of 15 Long x 12 High and .75Thick. How will this compare to your options?
Asked a year ago by Robert J.
A:

Hi Robert, 

We print approved EDDM sizes from 6.25" x 8" to 11" x 17" on your choice of durable 14 pt. or 16 pt. stocks. We made sure to meet the USPS requirement with the standard options we have available on the website. Feel free to call us and speak to our mailing specialist for more details about EDDM printing. 

 

Q:
What is the difference between selecting "Use EDDM Retail Indicia" and "Use Indicia on File"? If I choose one of these options, does it mean you will handle the printing of the indicia?
Asked a year ago by Joe
A:

Hi Joe,

Thanks for reaching out.

I see that you want to know the options we have to "use retail indicia" and "Indicia indicated on the artwork".

With the Use of retail indicia, we will put the generic indicia on your artwork. With the indicia indicated artwork you will be the one providing us the indicia and its placement on the artwork you will upload on the order.

I hope this answers your question, Joe.

Thanks,

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