Print Tips

Choosing the Right Material for Your Stickers

  by:  |  Dec 13, 2023
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Last updated on April 17th, 2025 at 04:16 pm

Stickers are as versatile as they come. They are the perfect way to express yourself, market a brand, or customize just about anything. But the first step in sticker creation is choosing the right material. Making the right choice determines how well your stickers perform in their intended environment. Let’s peel back the layers on sticker materials and find out which one sticks best for your needs.

sticker materials

An Overview of Sticker Materials

Stickers come in various materials, each with unique properties and uses. Understanding your options is the first step to making an informed choice.

Paper Stickers

Paper stickers are the classic choice. They’re cost-effective and ideal for indoor use like packaging and labeling. You can choose from 70 lb. label for sticker singles and sheets, while white premium sticker paper is available for rolls.

Vinyl Stickers

Vinyl is the go-to for outdoor stickers. Our 4 mil white vinyl is weather-resistant, durable, and offers vibrant color reproduction. This material is perfect for car decals or outdoor equipment.

BOPP Stickers

BOPP, which is short for biaxially oriented polypropylene, offers a middle ground between paper and vinyl. It’s stronger than paper and more cost-effective than vinyl, suitable for products that may encounter moisture or sudden temperature changes.

Textured Stickers

If you want a tactile dimension to your stickers, choose our textured material. This gives your stickers an elegant look that’s hard to replicate. Ideal for wine bottles, premium products, and gourmet items.

Matching Material to Usage

An easy way to decide on your sticker material choice is to think about where it will be used.Your stickers’ environment should play a major role in your decision. Here’s how to match material to usage:

Indoor Use

For labels, branding, and decorative stickers that stay indoors, paper or BOPP are sufficient. For products that need a premium look, opt for one of our textured papers.

Outdoor Use

For any exterior application, vinyl is your best bet. It stands up to weather and UV rays better than others.

Waterproof Requirements

When your stickers need to withstand water, like in bathrooms or kitchens, vinyl and BOPP are your best choice.

Understanding Durability and Longevity

Durability is key, especially for stickers that need to last.

Wear and Tear

Vinyl withstands wear, tear, and scratches better than other materials.

Fade-Resistance

UV-resistant vinyl is best for maintaining color integrity over time. The print doesn’t fade as much even with prolonged exposure to sunlight.

Cost Implications of Different Materials

Your budget will significantly influence your material choice.

Budgeting for Quantity Paper

is cost-effective for large runs, while vinyl is pricier but offers longevity.In general, you can choose sticker singles for small runs and rolls for bulk applications.

Quality vs. Price

Consider the balance between cost and the need for durability when choosing. If you’re going to use the stickers indoors exclusively, there may be no need to use more expensive vinyl.

Industry-Specific Material Needs

Some industries have specific requirements that influence material choice.

Food Industry

Materials used here must often comply with food safety standards and be resistant to refrigeration conditions. BOPP, for example, is non-toxic and food-safe.

Automotive Industry

Materials for the automotive industry need to resist heat and environmental factors. White vinyl is an excellent choice for automotive applications.

Order Quantity and Material Choice

The quantity of your custom sticker order may influence your material choice due to cost and production time.

Small Orders

For small runs, choose a material that doesn’t require a large setup, like digital printing on vinyl. The best option for small runs is sticker singles or sheets.

Bulk Orders

For large orders, paper might be more economical. We recommend using sticker rolls so they can be rapidly applied.

Making Your Decision

Choosing the right sticker material requires balancing factors such as usage, durability, customization, cost, adhesive quality, industry needs, printing methods, order quantity, and supplier capabilities. Consider all these to ensure your stickers stick around for the right reasons.

Picking the perfect sticker material isn’t just about aesthetics; it’s about performance, durability, and budget. Whether you choose paper for its cost-effectiveness, vinyl for its all-weather resilience, or polypropylene for a happy medium, your stickers should reflect the quality and intent behind them. By considering the outlined factors, you’re now equipped to make a sticky situation into a successful one.

FAQs

What’s the best material for waterproof stickers?

Vinyl and BOPP are top choices for waterproof stickers. Both materials can be used indoors and outdoors.

Can paper stickers be used outdoors?

Paper stickers are not ideal for outdoor use as they are not water or UV resistant.

Are vinyl stickers more expensive than paper stickers?

Yes, generally, vinyl stickers are more expensive than paper due to their durability and material costs.


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